Platform Launch
- Account setup
- Brand registry (Amazon)
- Restricted category approvals
- Fulfillment configuration
Merchandising
- Catalog optimization & management
- Item listing creation
- Pricing & promotional strategy
- Bundle creation
- A+ pages custom design (Amazon)
- Keyword research & detail page SEO
Retail Media
- Full-service campaign management
- PPC search-based ads
- Audience-targeted display ads
- Campaign reporting & insights
- Amazon DSP & Target Programmatic
Design
- Amazon Brand Stores
- Amazon A+ pages
- Custom imagery for detail pages
- Original content design
- Video Creation
Operations
- FBA vs FBM strategy
- E-commerce 3PL consulting & integration support
- Demand planning & forecasting
- Case-log management
Strategy & Insights
- Joint strategy alignment
- Weekly sales recaps
- Monthly sales and advertising reports with joint insights review
- Recurring meetings to plan and execute joint strategy
- Testing & learning with new services as they roll out across platforms
Let’s talk Target
Maximize your brand's impact in the Target ecosystem with our expert management, cutting-edge retail strategies, and streamlined operational solutions.
Full-Service
Account Management
Scaling brands across the Target Ecosystem
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• Assortment architecture + innovation
• Price strategy + positioning
• Channel management + digital merchandising
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• Sales representation
• Line review prep + execution
• Negotiations leadership
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• Asses, strategize, implement promotions
• Secondary space + out of aisle strategy
• Lead development of in-store marketing
Retail Media
Driving Growth through digital consulting, planning & execution
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• Annual planning & spend allocation
• Campaign strategy & brief completion
• Business reviews
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• Hands-on strategy & execution
• Citrus / Criteo partnership
• Reporting & performance analysis
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• Hands-on strategy & execution
• The Trade Desk partnership
• Reporting & performance analysis
Category Analysis & Negotiations
Expanding distribution, unlocking assets & improving profitability
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• Category trend & competitor SWOT analysis
• IRI brand & SKU deep-dive
• Brand multi-year assortment growth roadmap
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• Drive operational improvements to limit out of stocks
• Consult & Implement initiatives to reduce expenses
• Analyze and enhance freight and product flow
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• Proprietary tools to match Target’s financial reporting
• Build a strategic plan to meet top and bottom-line goals
• Prepare negotiation strategy to unlock incremental value
Finance & Operations
Removing friction from retail complexity
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• End-to-end analytics for omnichannel P&L
• Adaptable reporting aligned to business model
• Chargeback and vendor income management
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• Drive operational improvements to limit out of stocks
• Consult & Implement initiatives to reduce expenses
• Analyze and enhance freight and product flow
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• Long-range inventory planning
• Proactive forecast management
• Omnichannel inventory pipeline analysis